{"id":558,"date":"2017-12-05T14:17:25","date_gmt":"2017-12-05T14:17:25","guid":{"rendered":"http:\/\/www.aspack.es\/news\/?p=558"},"modified":"2018-01-29T11:56:35","modified_gmt":"2018-01-29T11:56:35","slug":"aspack-estrena-periodico-digital-y-newsletter","status":"publish","type":"post","link":"https:\/\/www.aspack.es\/news\/aspack-estrena-periodico-digital-y-newsletter\/","title":{"rendered":"Aspack estrena peri\u00f3dico digital y newsletter dentro de su nueva estrategia de comunicaci\u00f3n"},"content":{"rendered":"

Seguramente lo habr\u00e9is notado al abrir la newsletter o el peri\u00f3dico digital de Aspack: el formato se ha renovado totalmente para que ambas herramientas tengan un dise\u00f1o m\u00e1s moderno y atractivo.<\/p>\n

\"Nueva<\/a><\/p>\n

Una de las l\u00edneas del Plan Estrat\u00e9gico 2016-2019 consiste, precisamente, en la puesta en marcha de un Plan de Comunicaci\u00f3n con herramientas acordes a la sociedad de la informaci\u00f3n, en la que la comunicaci\u00f3n es muy importante para cualquier empresa u organizaci\u00f3n ya sea para darse a conocer y ganar notoriedad, para fidelizar a su p\u00fablico o incluso para conseguir m\u00e1s sentimiento de pertenencia entre su personal.<\/p>\n

Dentro de esta l\u00ednea estrat\u00e9gica, hemos elaborado una auditor\u00eda de comunicaci\u00f3n para localizar posibles mejoras. Gracias a ella, y tras recibir la aprobaci\u00f3n de la Asamblea de Aspack del 14 de noviembre, se ha modernizado el logo de asociaci\u00f3n y se han renovado el peri\u00f3dico y la newsletter.<\/p>\n

Novedades en proceso<\/strong><\/p>\n

Estas novedades se suman a las que ya comenzaron en la primera mitad del a\u00f1o, con la puesta en marcha de una estrategia de publicaci\u00f3n de contenido en redes sociales. Se puede encontrar a Aspack en Twitter aqu\u00ed<\/a>, tambi\u00e9n hay una p\u00e1gina de la asociaci\u00f3n<\/a> en Facebook y otra p\u00e1gina<\/a> en Linkedin.<\/p>\n

Adem\u00e1s, otra de las principales herramientas de la asociaci\u00f3n para ofrecer informaci\u00f3n, para servir como punto de encuentro entre los asociados y para actuar como escaparate de los servicios que ofrece Aspack a posibles nuevos socios, la p\u00e1gina web, tambi\u00e9n se est\u00e1 renovando.<\/p>\n","protected":false},"excerpt":{"rendered":"

Seguramente lo habr\u00e9is notado al abrir la newsletter o el peri\u00f3dico digital de Aspack: el formato se ha renovado totalmente para que ambas herramientas tengan un dise\u00f1o m\u00e1s moderno y atractivo. Una de las l\u00edneas del Plan Estrat\u00e9gico 2016-2019 consiste, precisamente, en la puesta en marcha de un Plan de Comunicaci\u00f3n con herramientas acordes a…<\/p>\n","protected":false},"author":1,"featured_media":560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-el-sector"],"yoast_head":"\nAspack estrena peri\u00f3dico digital y newsletter dentro de su nueva estrategia de comunicaci\u00f3n - ASPACK NEWS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.aspack.es\/news\/aspack-estrena-periodico-digital-y-newsletter\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aspack estrena peri\u00f3dico digital y newsletter dentro de su nueva estrategia de comunicaci\u00f3n - ASPACK NEWS\" \/>\n<meta property=\"og:description\" content=\"Seguramente lo habr\u00e9is notado al abrir la newsletter o el peri\u00f3dico digital de Aspack: el formato se ha renovado totalmente para que ambas herramientas tengan un dise\u00f1o m\u00e1s moderno y atractivo. 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